La Redoute, the historical French retailer, founded in Roubaix more than 180 years ago, has always aspired to be close to women and their families, being there throughout the ups and downs of their lives. 

After 5 years of absence from television, La Redoute unveils "Lou", a moving 3-minute short film reminding us that learning to live together is more than important than ever. Directed by the French actress Géraldine Nakache, who previously directed and starred in the award-winning film Tout ce qui brille, this authentic film is accompanied by the track "Une Minute" by French songwriter Pomme.

 CREDITS 

Agency : Fred&Farid Paris
Art Director & Copywriter : Yann Rougeron
Directed by : Géraldine Nakache
Produced by : Quad Paris

 PRESS MEDIA 

Shots
AdAge | Editor's Pick
ShootOnline | Best Work

 AWARDS 

CLIO AWARDS 2021 : 1 Bronze
GRAND PRIX STRATÉGIE 2021 : 1 Silver & 1 Bronze
ADC FRANCE 2020 : 1 Bronze